Few things feel worse than finding out you did not get what you paid for. Especially during the holiday season of giving, false or misleading business practices that take advantage of hardworking people and companies break the trust between a business and consumer. Whether it is a mechanic who installs a used part rather than a new one or a health food chain that misrepresents their ingredients, deceptive trade practices have no place in a thriving business. 

In Texas, you can hold businesses accountable for deceptive trade practices. The Deceptive Trade Practices-Consumer Protection Act provides an avenue for compensating the damages you suffered and enforcing consequences on 

Who can file a complaint?  

The DTPA protects any entity that consumes goods or services. This applies to an individual citizen or a corporation. DTPA has broad applications, from a person who purchases a single item to a business that purchases a franchise. The most important piece is that the business in question lied to you in some way about its products or services. 

Steps for filing a complaint 

According to DTPA regulations, the first step is contacting the company to give them a chance to make the situation right. You should make this complaint in writing and include a clear dollar amount of the damages that you suffered due to the deceptive practice. 

If the company resolves the issue to your satisfaction, you may choose to move on. However, if the company refuses to address your complaint, you have several other options: 

  • You can sue the company for up to three times the damages amount. 
  • You can file a complaint with the Better Business Bureau. 
  • You can report the business to the Federal Trade Commission.  

The relationship between businesses and consumers depends on honest transactions on both sides. Do not be afraid to stand up and fight against deceptive and harmful trade practices.